Stickers are an affordable and effective way to advertise. It’s no wonder that stickers have been so popular. Everybody loves new stickers. Your company should hand them out at the shop or include them in customer order as a free gift. Or use them at a convention to promote brand awareness.
Are all stickers equal? It depends on what they are printed on. You can use similar shapes for your stickers if you have a standard shape like a circle logo or oval logo. However, if your stickers have a unique or artistic shape, die cutting might be the best option. The die cutting process produces a sticker that fits the shape of your printing. This printing method is ideal for humorous characters, animals and artistic drawings. Your promotional stickers will stand out from the crowd by being unique and eye-catching.
If you plan to use stickers for marketing, it is wise to print double-sided so that customers have the back of your sticker to recall you. You can print something to encourage customers to stop by your shop, such as a coupon code and gift certificate. Although custom stickers are a great marketing tool they need to be used correctly. It would be foolish to treat a saw as an axe and expect it to do the job. You’re wasting time and marketing dollars if you only print a sticker with your company logo or creative design, but don’t provide any contact information for clients.